Tell Autodesk How Much You Love Blogs

Autodesk is asking about your bloggin' behavior at www.websurvs.com/s/PAGE1/www/index.html. One question is a bit too modest in its breadth:

Q: Approximately how often do you read blogs that are directly related to your industry or profession?
A: Every day -- 1-6 times a week -- 1-3 times a month -- Less than once a month -- Never

They left out this option: Several times a day.

I found this question curious:

Q: Thinking just about the available blogs related to your industry that are _worth reading_, would you say...?
A: There are way too many -- There are a few too many -- There are about the right amount -- There's room for a few more -- There's room for many more -- No opinion

Why would Autodesk Marketing care if there are too many blogs? If there are too many blogs, they are not read. Simple market dynamics. If you are a blogger, another question asks how likely you are to continue blogging over the next year. Hmmm....

A later survey question makes it clear that Autodesk Marketing is attempting to fine-tune the information it delivers by Autodesk-sponsored blog and pocasts. For example, marketing wants to know what kinds of information you prefer receiving through blogs, and whether you find corporte blogs trustworthy.

The surveys asks which blogs you read (WorldCAD Access is on the list), and ends with links to all the blogs mentioned, which is a nice touch.

Comments

[Rachael Taggart]

In regards to the comments about blogs, I have noticed that the current CAD blogs are dominated by AutoCAD-related blogs from Autodesk itself, as well as a number of independents and now a growing number of Autodesk resellers. In our latest count, about 85% of CAD blogs are AutoCAD-related.
When I commented on it in my blog, and at the lack of activity by other CAD vendors, someone privately responded that SarBox and Reg FD are restrictive to such activities. (That was their defence). I disagree. Autodesk has been consistently clean in any SarBox or Reg FD matters and yet consistently communicates well via blogs. This is not a barrier. Blogs are the communication tool of now and the future. Other CAD vendors need to watch and learn what Autodesk are doing.

For my own shameless self promotion, the blog entry is here:
http://floatingpoint.typepad.com/pr_marketing_and_the_busi/2005/12/autocad_blogs_w.html

Rach