Alibre mainly gets into the news for its pricing, with which it has been playing around ever since that mysterious X-CAD turned out to be a free version of Alibre Design. Prices up, prices down. It's enough to make a blogger reach for the Gravol.
To celebrate the start of SolidWorks World 2010, Alibre is today announcing "permanent"* price cuts. And dramatic, for all include Alibre Translate (formerly $499):
- Alibre Design Standard = $97 (originally $1,000) + $97/yr subscription
- Pro = $497 + $147/yr sub
- Expert = $997 + 197/yr sub
The reasoning? Alibre tells me they think this will appeal to the home and hobby market, engineers who want to tinker at home. But as with the iPad, the low price is just the teaser, for customers have to add annual maintenance fees to the total price at the till.
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*) Permanent, that is, until somebody at Alibre does a CADKEY and realizes how much money the company is leaving on the table by keeping all price levels this low -- and loosing $$$ on translation API licensing fees. I think it would have made more sense to price Pro higher at $1,495 and Expert at $2,495 (with Translate thrown in free), and make annual maintenance optional.